Our Story

In a nutshell…

Core72 is a brick and mortar retail store located in Chevy Chase, Washington D.C.

Everything we do, from running the store to curating inventory, is guided by a mission to be both laid back and professional, active and comfortable, with exceptional customer service above all else.

We are endlessly inspired by the creativity and determination of the companies we bring in to the store. Their entrepreneurial stories motivate us and each brand brings a unique character to core72. Many are sustainable, woman-owned and made in the USA. We are honored to introduce these amazing brands to the Washington D.C. area and be a small part of their growth and success.

Our Founder

A native Washingtonian, Ferrall spent much of her life growing up and living within a few miles of core72. She is passionate about this city, and about this local neighborhood and community.

As an adult, Ferrall, her husband Mike, and their two sons have traveled extensively around the world, moved often and consider the mountains out West their "home away from home".  An avid trail runner and general outdoor/exercise enthusiast, she is passionate about the brands she carries. She lives in them, actively “tests” them and swears by them.

Ferrall is inspired by the outdoor lifestyle of the West, but remains rooted in the urban energy and drive of D.C.  Blending these two worlds was the motivation behind opening core72 and remains the inspiration as the physical store and brand curation evolves.