Core72 brings to the Washington D.C. area a personally curated selection of unique women's activewear and lifestyle brands, ranging from high performance and high style, and geared to an active, yet relaxed lifestyle.
Inspired by both the mountains of the West and the urban playgrounds of the East, core72 is the result of the owner's longtime dream to merge the energy and drive of these two worlds in a local, intimate, retail environment that values extraordinary customer service and quality above all else.
At core72, we are passionate about being active, especially outdoors, and the opportunities this affords us as women. We believe that the more often we step outside our comfort zone, the stronger we become, the better we feel about ourselves, the more we empower those around us to do the same. We believe in tackling the unknown head-on and taking those risks that ultimately prove so rewarding, so fulfilling and that make life complete.
In addition to selling the apparel that makes it fun to play (and of course, relax afterwards!), core72 hopes to foster a community of local, active, adventurous women who inspire and encourage one another to take on new challenges, no matter how big or small. This could mean simply taking that path through the woods on an early morning run instead of sticking to the sidewalk, taking a hike on an unfamiliar local trail, or perhaps embarking on a multi-week family adventure exploring unknown distant regions.
Ferrall has years of hands-on experience with many of the brands that are carried at core72. An avid trail runner and general outdoor/exercise enthusiast, she has loved them and lived in them and actively tested them over the years. Although she calls the Washington D.C. area home, Ferrall spent a considerable part of her life living and traveling abroad and out West. Along the way, she discovered many of the companies now carried at core72. These brands, many of them woman-owned and made in the USA, were too good not to share - and as a result Core72 was founded.